How to Start a Franchise Business

You will learn the basics of starting a franchise business.

About this event

This workshop is hosted by the Small Business Program at the SF LGBT Center in partnership with Steve Taylor, a franchise consultant at the Franchise Consulting Company.

Starting a franchise business can be a great opportunity for both new and existing business owners. Being able to tap into the existing and proven branding, process, and client base of a franchise, a business owner can lower the risk and see a quicker return on their investment.

Steve will start with the basics – describing different terms and concepts common to Franchise Businesses, the type of resources and tools necessary to evaluate a potential franchise investment, and the criteria many franchisors use when evaluating potential ‘zees’.

He will compare and contrast the benefits of a typical Franchise business with that of an “independent” business and seek to draw distinctions. Steve will also walk through a typical client engagement up to including the final selection of an investment option.

Throughout the workshop, Steve will draw heavily on his own experience and research and will use real-life examples whenever possible. Designed to be interactive, Steve will leave plenty of time for questions both during the workshop and following.

Realizing his passion was evaluating and exploring the vast opportunities in franchising and then sharing this knowledge, Steve Taylor joined The Franchise Consulting Company earlier this year. He genuinely enjoys “evangelizing” the American Dream as embodied in Franchising and Small Business Ownership while helping clients both visualize and realize a better quality of life.

Steve is dedicated to providing his clients with the most thorough and honest guidance possible, saving them both time and money while increasing their confidence at every step of the way.

Steve Taylor is a former Navy Lieutenant and a 1987 Naval Academy graduate. Upon completion of his military service, Steve began a career in High Tech that stretched nearly 15 years, first joining Applied Materials as a Project Manager and later working at Lockheed Martin (Risk Manager) and Logitech (Account Manager).

While enjoying a healthy career, he began to look into franchising and small business ownership as a way to insulate himself from the vagaries of technology. He purchased his first franchise nearly 10 years ago, building it into one of the top units in a large system, then selling a majority interest.


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